3 Feet Under – a Feature 'Duckumentary' on Geoduck Clams 

Challenge

Relate the fascinating, suggestive charm of this Puget Sound icon to a general audience. The geoduck ("gooey duck") clam sports a phallic, three-foot-long neck and a life span exceeding 160 years. The giant clam has inspired a quirky, almost cult-like following in Washington State.    

Result

A tongue-in-cheek exploration of an American subculture that rarely gets exposure in mainstream media. An Emmy nomination, Best Documentary awards at film festivals, a PBS broadcast run, an NPR piece, and several print write-ups showered the unique bivalve with new appreciation. More at www.duckumentary.com.